Friends! My name is Srini Saripalli. I am the founder of ‘HowtoFindMotivated Sellers.Com.” and on this recording today I want to share you one of my core strategies on how to find motivated sellers. Now often times I see people coming up to me and they ask me Srini what is your strategy. You teach marketing, you teach Lead Generation Strategies. What is your core marketing idea that we can take. We can implement. And something that I invented myself. I am going to tell you something to day. I have not invented any marketing strategy. All I do is I take ideas and I try applying them to Real Estate. I try applying them to technology Industry. I try applying them to Internet Marketing. So there is none that I I can think of that I have invented. All I do is I take ideas and then apply them to market my products and I improvise them.
Today I am going to share with you an amazing strategy with you and I hope you are going to like this. Here is a promise I make. This is something that is very unique. I haven’t seen any one doing this. But I also want a favour from you. When you apply this technique, when you see, when you try, when you see, when you get results then please e mail me, please call me. Please let me know what kind of results you got and I am going to tweak this technique- you and I am going to t weak this technique so that we can help any one else who is going to learn this and implement it. So that being said, let’s get on to the basics.
This idea is very simple. It is about using tele seminars to find motivated sellers. Now Tele seminars have been around for a long time now. It is a very simple concept. People dial in into bridge line and you can present to them. They can talk to you. You can talk to them. They can talk between themselves. So it is a very common thing. It had been around for a longer time. So how do you use tele seminars to find motivated sellers. Now before I go any deep into this technique I want to credit this idea to one gentleman who I respect a lot. His name is Alex Mandosian. Alex is a phenomenal guy. He is the guru of teleseminars. What ever I learnt about tele seminars I learnt from him. And he is a master Internet Strategist and a master conversion strategist. If you ever wanted to learn, how to use tele seminars for all your marketing- no matter what you are doing, you might be doing some other business you want to really learn how to do tele seminars how to get customers, how to generate more leads u sing tele seminars, you have to learn from him.
Let me tell you what I do with tele seminars for finding motivated sellers. Now there had been a concept, it had been around for a long time. You know people before real estate experts- real estate investors- 15/20 years ago, they tried doing this. They thought how about if we get all the people who are in distress, we can bring them together into a room and explain to them how they can save their house, how they can sell their house, we could probably end u p making one or two deals. In today most of the real estate investors who teach, who speak, most of them they deals with the students. And so 20 years ago they figured this out. They said Listen, if we can find people who are in distress; we can put them in a room we could probably close like- you know- we put 50 or 60 in a room, we can get 2 or 3 people, speak to us after our presentation and we can probably do a deal or two with them.
So that was the core idea….
Lot of people tried doing this. In fact lot of people tried doing that to day. But the conversion ratios are very bad. See people who are in distress, people who are going through foreclosures they are in a state of mind where in they cannot come out and mingle with people. They cannot come up and meet people. So it is very hard to get them into a room. And then how to even get their attention? You send them and you call them they are not going to respond your phone call. Most of the times the phone line is disconnected. If you send them letters, probably you know- they do not like reading any thing. So right? So here is something I tried doing. I said how about I get a list of people who are in foreclosure and send them post cards. Tell them- 10,000 people who are in fore closure- I send them a post card to all of them saying- listen, here is a presentation on how you can save your house and also get cash. And if I send them to 10,000 people may be 10 or 20 people are going to dial in to this tele seminar and it is a tele seminar format and they can dial in and they can dial in into one 1800 number, they do not incur any cost. So worth trying it because they do not have anything. They have nothing to lose.
Let me give you some techniques. Step by step. How you can set up a Teleseminar. How you can send letters to people who are in distress?
People who are in foreclosure and let them dial into the tele seminar and you will make a presentation. It takes may be 60 or 30 minutes call. Usually if you can get 100 people to dial in you probably get 2 deals. If you get 50 people to dial in and listen to you, you probably get one deal. It is a numbers game at the end of the day. Here are the specifics. How to set up a Tele seminar? Very simple. You go to a website called Freeconferencing.com and you can set up a tele seminar. You can invite 100 people to come to that tele seminar. They have a 1800 number feature, using which it is going to cost you some money. But you can actually have 200- it wont cost you 20-0 dollars at the end of the day. But you can put like 50 or 60 people and go to a 60 minute teleseminar, you can tell people how they can save their house, how they can refinance their house. How they can sell their house for cash and you can teach all those strategies and usually the purpose of that tele seminar is to have people talk to you after the teleseminar.
Most of the times I have, when I put 50 people on the call, usually I get like 5 people to call me back after the call. And I do not know who are these people till they call me back so I do not know what their names are. I do not know to have any mechanism in place to contact them if they decide to drop off in the middle of the call. So the power of the strategy is very simple. You can - you know- it takes off the tension in the sales process. When you can call some are in foreclosure and you talk to him on phone, there is lot of tension. Not only stressful for you, it is stressful for them. It just is not a good way to get a transaction going. With the tele seminars you remove all those tensions. You make the process very simple, you make the process very educational for them at the same time you are lucky if the lender or the Trustee, if they do not get in between at least you got the Trust, you won the trust of the seller and you can have a great deal at the end of the day. The being said- thank you for stopping by and thank you for listening technique and I am going to come back again. I am going to share one more technique with you later.
Thank you.
Srini Saripalli
http://www.HowToFindMotivatedSellers.com
Thursday, December 13, 2007
Sunday, November 18, 2007
Two Books That Every Real Estate Investor Should Read
I had been trying to upload this video for a longtime now and finally I did it.
Often times people come up to me and ask me: whose teachings do I follow and any resources I could recommend?
So here they are...Just watch this video and leave me a your comments here on the blog.
For your continued success!
Srini Saripalli
Often times people come up to me and ask me: whose teachings do I follow and any resources I could recommend?
So here they are...Just watch this video and leave me a your comments here on the blog.
For your continued success!
Srini Saripalli
Friday, November 2, 2007
Assembling Your Buyers List
No matter what type of property you buy and sell, you need a list of buyers. The faster you can get that property sold, the faster you can get your money and get on to the next property. Knowing that you have a list of buyers on hand that are actually interested in property in your area and are interested in the type of property you're selling will go a long way towards increasing the cash in your bank account as well as boosting your confidence in yourself.
Therefore, how do you assemble that all-important list? How do you find those names, numbers and addresses? Moreover, how do you do it quickly, so that your property moves, allowing you to move on to the next investment.
The key to growing that list, and your bank account along with it, is to advertise yourself in the right places. Whatever you do, it should reflect your business. How you present yourself, how you present your business, is imperative. Your advertising should be fresh, positive and instill you your buyers a sense of your skill, reputation and experience. Making your advertising stand out is incredibly important. Break out of the mold, and don't do things the way everyone else does. Make your name and make it resound with your skills; this is the best way to get your name, your corporate image if you will, into the public sphere, where your buyers are.
There are many different ways to effectively market yourself to potential buyers. Remember, as well, that anyone that expresses interest in purchasing a specific type of property can be added to your buyers list. Get your name out there anyway you can. Starting with the local paper is a good way to begin. You can advertise in the paper at a reasonable cost, keeping your expenses down, but you must come up with a fresh and vital advertisement. Making your services stand out from the crowd is the only way that your potential buyers will have any reason to choose you, rather than your competition.
Join real estate clubs and associations. These can be an important means of gaining those buyers. Other real estate investors are often happy to do a favor and pass along information in the hopes that you will do the same in the future. You may even be able to enlist some of these parties as buyers. Selling to other investors is often a good idea.
Direct mail can also be a great tool, especially in conjunction with an open house or a buyer's meeting. Doing this can help you generate more buzz, build your business and greatly enhance your image.
Therefore, how do you assemble that all-important list? How do you find those names, numbers and addresses? Moreover, how do you do it quickly, so that your property moves, allowing you to move on to the next investment.
The key to growing that list, and your bank account along with it, is to advertise yourself in the right places. Whatever you do, it should reflect your business. How you present yourself, how you present your business, is imperative. Your advertising should be fresh, positive and instill you your buyers a sense of your skill, reputation and experience. Making your advertising stand out is incredibly important. Break out of the mold, and don't do things the way everyone else does. Make your name and make it resound with your skills; this is the best way to get your name, your corporate image if you will, into the public sphere, where your buyers are.
There are many different ways to effectively market yourself to potential buyers. Remember, as well, that anyone that expresses interest in purchasing a specific type of property can be added to your buyers list. Get your name out there anyway you can. Starting with the local paper is a good way to begin. You can advertise in the paper at a reasonable cost, keeping your expenses down, but you must come up with a fresh and vital advertisement. Making your services stand out from the crowd is the only way that your potential buyers will have any reason to choose you, rather than your competition.
Join real estate clubs and associations. These can be an important means of gaining those buyers. Other real estate investors are often happy to do a favor and pass along information in the hopes that you will do the same in the future. You may even be able to enlist some of these parties as buyers. Selling to other investors is often a good idea.
Direct mail can also be a great tool, especially in conjunction with an open house or a buyer's meeting. Doing this can help you generate more buzz, build your business and greatly enhance your image.
Sunday, October 14, 2007
Pritam Shares His Secrets To Unlimited Lines Of Business Credit
If you missed the live webinar with Pritam Sinha last weekend, here is your chance to listen to it again.
If you have any questions about the workshop, please feel free to post it on the blog and I will make every effort to answer them.
For your continued success!
Srini Saripalli
If you have any questions about the workshop, please feel free to post it on the blog and I will make every effort to answer them.
For your continued success!
Srini Saripalli
Friday, October 5, 2007
Using Tele-Seminars To Find Motivated Sellers
Over the last few weeks, I had been getting a lot of emails from many of my subscribers asking what is so great about this new CD I have released. Here is a small video I have recorded to explain one of the techniques I discuss on the CD in detail.
Hope fully you will like it
I appreicate all your comments and suggestions on the technique and the video.
Thanks
Srini Go!... Get this amazing FREE CD titled "7 Golden Secrets On How TO Find Eager, Desperate & Highly Motivated Sellers!
Hope fully you will like it
I appreicate all your comments and suggestions on the technique and the video.
Thanks
Srini Go!... Get this amazing FREE CD titled "7 Golden Secrets On How TO Find Eager, Desperate & Highly Motivated Sellers!
Wednesday, October 3, 2007
Need A Website?..Make Sure You Are Aware Of These Facts..
Before you spend of hundreds dollars buying and putting together a real estate investing website..here are a few tips
1) A template website focused on attracting buyers, seller and money partners may not work.. as it will only enhance your image not conversions.
2) Template websites are not search engine friendly, Google will penalize you for
content duplication( as the same template with content is being bought by hundreds of people like you)
3) Strong Call-to-action cannot be enforced on a scattered site. Consider single page sites.
4) Enhance your image with testimonials and place them strategically all along the copy.
5) Nothing related to internet or websites are free. Buying a domain name, then buying a template website, seeking 2-ways link exchanges etc is one thing...but
continous traffic generation is something completely different...
once you have website..your costs for operating it will rise..trust me.
Finally, here is an important tip..
There is no doubt you can find a lot of motivated sellers online, but before you do that make sure you are rock solid on the ground, make sure your offline techniques are all working and you are getting desired conversions. Once there a website, a brand image etc will just fall in place.
I explain this concept extensively on my "7 Golden Secrets To Finding Eager, Desperate & Highly Motivated Sellers" CD.
Hope that helped...
For Your Marketing Success!
Srini Saripalli
1) A template website focused on attracting buyers, seller and money partners may not work.. as it will only enhance your image not conversions.
2) Template websites are not search engine friendly, Google will penalize you for
content duplication( as the same template with content is being bought by hundreds of people like you)
3) Strong Call-to-action cannot be enforced on a scattered site. Consider single page sites.
4) Enhance your image with testimonials and place them strategically all along the copy.
5) Nothing related to internet or websites are free. Buying a domain name, then buying a template website, seeking 2-ways link exchanges etc is one thing...but
continous traffic generation is something completely different...
once you have website..your costs for operating it will rise..trust me.
Finally, here is an important tip..
There is no doubt you can find a lot of motivated sellers online, but before you do that make sure you are rock solid on the ground, make sure your offline techniques are all working and you are getting desired conversions. Once there a website, a brand image etc will just fall in place.
I explain this concept extensively on my "7 Golden Secrets To Finding Eager, Desperate & Highly Motivated Sellers" CD.
Hope that helped...
For Your Marketing Success!
Srini Saripalli
Tuesday, September 25, 2007
Plan and Pace Yourself to Find Motivated Sellers
Finding motivated sellers for the real estate investor is a never-ending process. You must continually be adding to your pipeline of potential deals in order to find good deals, make profits and re-invest. There are several places and methods used to find motivated sellers.
Setting yourself on a timely plan of action can help you find sellers, save time, and keep you active in the market without having any worry or concern.
To begin your plan, you must first determine the areas and methods you’ll use. The most fruitful methods for finding motivated sellers are the newspapers, signage, real estate agents, multiple listing services (MLS), tax sales, and estate sales.
Once you know where and how you’ll be looking, set the timeframes. For example, let’s say you want to keep check on ads placed in newspapers by sellers. You may check the paper each morning, or you may decide to collect the papers and check two or three at once to save time on certain days.
It is important to set up a timeline listing your activities for finding motivated sellers. Make the plan include each method, the dates, and the time allocated for you to complete each method you’re using to find sellers.
Planning and sticking to your plan is the most efficient method to use to find motivated sellers. Make sure to check your plan each day, make notes, changes, and evaluate your progress on a regular basis. Without committing this plan to paper, you’re almost surely destined to get off track. There just too many interruptions, distractions, and other things clouding the brain for you to try to keep all of your planning in your head.
Make your plan your one central location to help ensure that you’re consistently pacing yourself to find the sellers and the deals you want. Some may even want to use a wall or desk calendar to set their plans and make notes on each area.
Once you’ve made your plan, and have the pace set, after a few months review your progress. Evaluate how well you’ve been able to stick to your plan. If there are weak spots try to find a way to improve. Planning, pacing, and evaluating your progress will ensure you improve you ability to consistently find motivated sellers
To claim your FREE CD filled with 7-Golden Secrets to find motivated sellers please visit howtofindmotivatedsellers.com
Setting yourself on a timely plan of action can help you find sellers, save time, and keep you active in the market without having any worry or concern.
To begin your plan, you must first determine the areas and methods you’ll use. The most fruitful methods for finding motivated sellers are the newspapers, signage, real estate agents, multiple listing services (MLS), tax sales, and estate sales.
Once you know where and how you’ll be looking, set the timeframes. For example, let’s say you want to keep check on ads placed in newspapers by sellers. You may check the paper each morning, or you may decide to collect the papers and check two or three at once to save time on certain days.
It is important to set up a timeline listing your activities for finding motivated sellers. Make the plan include each method, the dates, and the time allocated for you to complete each method you’re using to find sellers.
Planning and sticking to your plan is the most efficient method to use to find motivated sellers. Make sure to check your plan each day, make notes, changes, and evaluate your progress on a regular basis. Without committing this plan to paper, you’re almost surely destined to get off track. There just too many interruptions, distractions, and other things clouding the brain for you to try to keep all of your planning in your head.
Make your plan your one central location to help ensure that you’re consistently pacing yourself to find the sellers and the deals you want. Some may even want to use a wall or desk calendar to set their plans and make notes on each area.
Once you’ve made your plan, and have the pace set, after a few months review your progress. Evaluate how well you’ve been able to stick to your plan. If there are weak spots try to find a way to improve. Planning, pacing, and evaluating your progress will ensure you improve you ability to consistently find motivated sellers
To claim your FREE CD filled with 7-Golden Secrets to find motivated sellers please visit howtofindmotivatedsellers.com
Saturday, September 15, 2007
Find Motivated Sellers - Are you a Hunter or a Farmer?
The hunter tracks and tracks his animals hoping to get the kill. The farmer carefully plants his seed, waters, works, and feeds until in a few weeks he reaps the bounty of his efforts. Finding motivated sellers involves methods used by both hunters and farmers. The only difference is the bounty reaped.
A hunter learns the traits of the animal he’s hoping to catch. He studies his target in every manner, how and where the target feeds, rests, plays, and travels. By learning the life habits, the hunter is better able to predict the best place to track and kill his target.
The same is true for finding motivated sellers. If you become aware of the main motivations for sellers, when and where they hope to sell, and how they pursue the sell, then you’re the hunter of motivated sellers. Are they being transferred to another location, do they need quick cash, are they approaching foreclosure, are taxes owed that can’t be paid…these are all reasons for motivations to sell.
A farmer’s growing season is divided into three segments. First, they prepare the ground and plant the seeds. Secondly, once the seeds have sprouted the farmer then makes sure there’s adequate food and water to ensure proper growth during the growing season. Thirdly, once the growing season nears its end, the harvesting of the fruits of planting begins.
Successful investment in real estate involves much the same methods as hunters and farmers. Your seller must be motivated. The motivation if strong enough ensures you get the deal you’re after. Finding these types of deals can be accomplished by taking a few tips from farmers and hunters.
As a hunter, frequent the areas of motivated sellers. The newspaper can provide you with many leads. For Sale by Owner ads and Tax and Estate Sales are always listed in the newspaper. Placing your own newspaper ad letting others know you’re in the market of buying is another good method to finding motivated sellers.
As a farmer, plant the seeds by talking with real estate agents. These people know the market. They know the area, and how to spot the best properties at the best prices. Once they know you’re in the market, they will keep you alerted to any possible deals they may have.
The keys to hunting and farming motivated sellers is to be aware of the reasons for motivation, and to frequent the same areas as the sellers, i.e. Real estate agents, newspapers, signs, and the MLS are all good sources to investigate. A good hunter will always keep his eyes and ears open. A good farmer reaps the benefits of his efforts. Get started today to reap your own benefits.
To claim your FREE CD filled with 7-Golden Secrets to find motivated sellers please visit http://www.howtofindmotivatedsellers.com/
A hunter learns the traits of the animal he’s hoping to catch. He studies his target in every manner, how and where the target feeds, rests, plays, and travels. By learning the life habits, the hunter is better able to predict the best place to track and kill his target.
The same is true for finding motivated sellers. If you become aware of the main motivations for sellers, when and where they hope to sell, and how they pursue the sell, then you’re the hunter of motivated sellers. Are they being transferred to another location, do they need quick cash, are they approaching foreclosure, are taxes owed that can’t be paid…these are all reasons for motivations to sell.
A farmer’s growing season is divided into three segments. First, they prepare the ground and plant the seeds. Secondly, once the seeds have sprouted the farmer then makes sure there’s adequate food and water to ensure proper growth during the growing season. Thirdly, once the growing season nears its end, the harvesting of the fruits of planting begins.
Successful investment in real estate involves much the same methods as hunters and farmers. Your seller must be motivated. The motivation if strong enough ensures you get the deal you’re after. Finding these types of deals can be accomplished by taking a few tips from farmers and hunters.
As a hunter, frequent the areas of motivated sellers. The newspaper can provide you with many leads. For Sale by Owner ads and Tax and Estate Sales are always listed in the newspaper. Placing your own newspaper ad letting others know you’re in the market of buying is another good method to finding motivated sellers.
As a farmer, plant the seeds by talking with real estate agents. These people know the market. They know the area, and how to spot the best properties at the best prices. Once they know you’re in the market, they will keep you alerted to any possible deals they may have.
The keys to hunting and farming motivated sellers is to be aware of the reasons for motivation, and to frequent the same areas as the sellers, i.e. Real estate agents, newspapers, signs, and the MLS are all good sources to investigate. A good hunter will always keep his eyes and ears open. A good farmer reaps the benefits of his efforts. Get started today to reap your own benefits.
To claim your FREE CD filled with 7-Golden Secrets to find motivated sellers please visit http://www.howtofindmotivatedsellers.com/
Friday, September 7, 2007
Free CD Reveals The Secrets To Finding Motivated Sellers
"The Success Engineer" Srini Saripalli has recorded a Free CD for Real Estate Investors ... Titled "The 7 Golden Secrets To Finding Desperate, Eager & Highly Motivated Sellers" this audio CD is poised to become the ultimate resource for real estate investors who are seeking motivated sellers.
(PRWEB) September 7, 2007 -- With a desire to help Entrepreneurs, Marketers & Real Estate Investors, "The Success Engineer" Srini Saripalli has recorded an audio CD that is filled with his seven golden offline & online techniques to target motivated sellers.
Finding motivated sellers is not difficult after all. There are many marketing tools, books and learning resources on the subject of 'how to find motivated sellers' that are currently available for real estate investors. They all are good. But this CD provides a different perspective on how to find and target them. While the techniques are relevant, it emphasizes the need for a strategy, consistency and creativity for better marketing results on behalf of investors.
The CD avoids hype and is filled with precise and to the point strategies. Any real estate investor can use them to attract all kinds of motivated sellers with minimal time, money investment & effort. This CD is currently offered for free for a limited time and comes with $467 bonuses
For further information and to claim your free copy visit www.howtofindmotivatedsellers.com
About Srini Saripalli:
Srini Saripalli is a technologist, marketer & Investor. Referred by many as "Success Engineer", Srini specializes in creating innovative yet simple business optimization strategies that deliver success to his customers. He shares his real estate investing techniques on www.InvestorFortune.com and success principles on www.srinisaripalli.com.
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(PRWEB) September 7, 2007 -- With a desire to help Entrepreneurs, Marketers & Real Estate Investors, "The Success Engineer" Srini Saripalli has recorded an audio CD that is filled with his seven golden offline & online techniques to target motivated sellers.
Finding motivated sellers is not difficult after all. There are many marketing tools, books and learning resources on the subject of 'how to find motivated sellers' that are currently available for real estate investors. They all are good. But this CD provides a different perspective on how to find and target them. While the techniques are relevant, it emphasizes the need for a strategy, consistency and creativity for better marketing results on behalf of investors.
The CD avoids hype and is filled with precise and to the point strategies. Any real estate investor can use them to attract all kinds of motivated sellers with minimal time, money investment & effort. This CD is currently offered for free for a limited time and comes with $467 bonuses
For further information and to claim your free copy visit www.howtofindmotivatedsellers.com
About Srini Saripalli:
Srini Saripalli is a technologist, marketer & Investor. Referred by many as "Success Engineer", Srini specializes in creating innovative yet simple business optimization strategies that deliver success to his customers. He shares his real estate investing techniques on www.InvestorFortune.com and success principles on www.srinisaripalli.com.
###
Saturday, September 1, 2007
Find Motivated Sellers with Direct Mail: does it really work?
The answer is big YES.
I come across investors on a daily basis who struggle with direct mail campagins. In deed I struggled with it for a long time, before finding the secret.. and that secret is very simple
Consistency
The more you mail, the more you can test.
The more you test, the more you will be effective
Yes indeed it will take time, it will take money, it will test your patience.
There are so many solutions in the market on how to overcome this challenge if you want to really learn?
I precisely talk about this technique on my CD. While the technique has been around a while. I explain how I approach this in a different manner.
Here is the link to the CD. Its completely FREE and you can get it now, while I have it.
http://www.HowToFindMotivatedSellers.com
Cheers!
Srini Saripalli
I come across investors on a daily basis who struggle with direct mail campagins. In deed I struggled with it for a long time, before finding the secret.. and that secret is very simple
Consistency
The more you mail, the more you can test.
The more you test, the more you will be effective
Yes indeed it will take time, it will take money, it will test your patience.
There are so many solutions in the market on how to overcome this challenge if you want to really learn?
I precisely talk about this technique on my CD. While the technique has been around a while. I explain how I approach this in a different manner.
Here is the link to the CD. Its completely FREE and you can get it now, while I have it.
http://www.HowToFindMotivatedSellers.com
Cheers!
Srini Saripalli
Tuesday, August 28, 2007
Marketing Real Estate Over Internet
So you have to adjust your way of thinking. Instead of one-on-one services, and features tailored towards your clients you need to think about speed and ease of use. What does your virtual client need to make their home buying experience easier and more efficient? Each and every property should now be listed online. No EXCUSES! The MLS has made this even easier- and it is essential that you list your properties on the online MLS for maximum exposure. Once you do this, many other realtors will pick up your listings and advertise them on their own sites. Which means free exposure for you.
Things to Consider
When marketing to the online crowd, there are a few things that matter more than others. Branding is done in the form of email addresses and website addresses. You want to choose a brand that is easily remembered and entered into a computer. Avoid hard to spell words, dashes, and long web address. Something as simple as Isellhouses.com can make a big impact on your bottom line. Once these are in place, you can begin to target the online consumer. Buying email lists is a quick and easy way to reach a large group of people quickly, while word of mouth and search engine submissions will help you make an impact over the long haul. Don’t forget to include your website address and email address on every piece of print advertisement that you do, including your business cards.
Web Design
A nice looking website is a must for any real estate marketing campaign. You can try your hand at creating your own site with the use of “What you see, is what you get” (WYSIWYG) editors like Microsoft FrontPage or Macromedia Dream weaver, or you can hire a designer to do the job for you. Web templates are another inexpensive way to get a website up and running with little or no technical knowledge. No matter who makes the site- make sure that it is easy to use and pleasant to look at. Adding in virtual tours and search features are another way to bring in more customers and sell more homes.
Sunday, August 26, 2007
Finding Motivated Sellers: How About Fsbo's?
Often times it is difficult to know exactly where the motivated sellers are in a market. While there are tricks to the trade to finding them, there is none easier than the “for sale by owner: property. These sellers are often highly motivated, so much so that they know that they will likely end up selling for less than they normally would if they waited around for a realtor to sell their home.
There are a few reasons why an owner chooses to sell their home without the help of a realtor. First of all, a certain percentage often 3% of the sale is given over to the realtors for commission. If the owner does it themselves, they may be able to pocket several thousand dollars. They may also believe that selling the home themselves will sell it quicker. Whatever the reason- such an opportunity could mean big bucks for you as a buyer, if you play your cards right. So then the question becomes: how to do I find the “for sale by owner” seller and how do I go about making the most out of this opportunity.
Finding properties
The first and probably biggest hurdle that you are going to have to overcome, is finding “the for sale by owner” properties. The internet is going to be your best weapon here. While there are a host of websites that offer access to these properties for a monthly or one time fee, you can probably find most of them through online forums and e-zines. Craigslist is one such website that offers its user’s free access to post and respond as needed. So begin your search there. Try doing a search on a search engine for “for sale by owner” properties in your area to see what else you come up with.
Another tried and true method is to drive around looking for yard signs. If there is a hand written sign that is usually a good indication of an FSBO, while other properties will have signage that specifically states that it is a “for sale by owner” deal. When in doubt, call.
The MLS can be another tool that some “for sale by owner” sellers use. Check with your real estate agent to find out what they can do to make your search a little bit easier. And always remember, when looking for motivated sellers- it never hurts to ask!
Making a deal
Once you find a property that is of interest, it’s time to start playing “let’s make a deal.” One of the good things about a “for sale by owner” property is that nobody is there whispering in the sellers ear to hold out for more. While they may be experienced in real estate and understand fair market value and the current state of the real estate market, they could just as easily not be. So you end up gambling. It is also important to remember that the fair market value of a home takes into account the fees associated with selling and marketing that property. So deduct anywhere from 10-15 thousand since they don’t have to pay commission on their “for sale by owner” property. This in and of itself means an instant savings for you!
Potential Downfalls
While the “for sale by owner” property could be a goldmine there are some problems that could arise from such a transaction. First off, you may find a seller that takes each and every offer emotional. Without a realtor to keep them abreast of the market, they may ask for more than the home is actually worth. The buying process can also be complicated without the help of a trained professional. So make sure to do your homework beforehand to get the best deal possible.
All the details
“For sale by owner” properties can be a good deal if you do your research beforehand. Invest a little bit of time getting a feel for the market and the properties available, and you could end up making a killing. Good luck and happy hunting!
Saturday, August 25, 2007
Finding Motivated Sellers: The Power Of A Good Newspaper Advertisement
Finding a motivated seller is like Christmas in July! Not only can you save thousands of dollars, but the sale will usually go through quicker than a traditional real estate transaction. The key is finding the motivated sellers in the market, and then connecting with them. While you have dozens of options when it comes to reaching potential sellers, some of them are better than others.
One of the best tried and true methods to finding the motivated sellers in your market is through the newspaper. Once you know the format and wording to use, the rest is just details. So set aside a few minutes of your time, to learn what works and what doesn’t when it comes to print ads.
Print Ad or Classified?
The type of ad you take out depends on the type of motivated seller that you are trying to find. High end properties may react better to print or graphic ads, while low end properties may respond to classified ads. Your budget is the main concern however, when it comes to placing a newspaper ad. A print ad can run a thousand dollars or more, while a classified advertisement can cost less than $50. My suggestion would be to first try a classified advertisement and see what kind of response you get. Many times one classified ad is all you need to find a plethora of motivated sellers.
The Format
The main goal of any advertisement is to get the phone to ring. You want to find motivated sellers- bottom line. Many will clutter up advertisements with too many details and graphics, when all you really need is a catchy headline and a few key details. Classified ads only need be a few sentences max, while a print ad should have a clear picture of a home and a few key phrases. Simplicity is the best way to go! If you can afford color- choose a bright red title that will grab the reader’s attention.
The size of the ad may also have an effect on your ability to find motivated sellers. Bigger is usually better, but you will want to experiment with this as well.
Timing is Everything!
Having a good understanding of the real estate market will help you plan your next move. Once you know if it’s a buyer or a sellers market, you can begin to advertise accordingly. When you place your newspaper advertisement is just as important. Generally speaking, weekend editions have a higher readership. So if you can afford to advertise in the Saturday and Sunday paper, that is your best bet. You may also be able to find motivated sellers in the daily paper- so try out both to find out what works best for you and your city.
Consistency is Key
A one time advertisement isn’t likely to find many motivated sellers. The more advertisements that you place, the more likely that you will get the response that you need. So place ads daily or weekly for the maximum exposure. Even if the reader isn’t looking to sell right now, they may be in the market to do so a week or a month from now. The more people that know that you are looking for property – the more likely you are to find motivated sellers.
In Summary
Newspaper advertisements can be a great way to find sellers – if you understand how to do it correctly. It may take a little bit of trial and error, but soon you will begin to notice patterns. Certain headlines and wording will get you more phone calls then others – so pay attention to what works and what doesn’t. Doing a bit of research beforehand and knowing what has worked for other buyers can help you find the greatest number of motivated sellers with the least amount of money spent.
Happy hunting!
To claim your FREE CD filled with 7-Golden Secrets to finding motivated sellers please visit http://www.howtofindmotivatedsellers.com/ and get 2 months FREE charter membership to investorfrortune.com
Friday, August 24, 2007
“I Buy Ugly Houses”- And Other Tactics That Can Help You Find Motivated Sellers!
There is nothing better than finding that perfect deal. Whether you are new to the real estate business or an old pro, finding a motivated seller is like winning the lottery. If you play your cards right, you can find a home for far less than the market value. The trick is to figure out how to find the motivated sellers. Working with a real estate agent is your first step to finding motivated sellers. They understand the market and can help you spot the best properties and advise you on how to approach the transactions for optimum profit.
Below are some tips and tricks that have proven successful in finding motivated sellers in your market.
• Major newspapers- print ads can be pricey but a classified ad can cost very little and still be very effective. Kooky headlines like “I buy ugly houses” has proven very effective for some major players. Spend some time browsing through your local paper to see what is already being used. Then take those ideas, tweak them, and then use them yourself.
• Thrifty newspapers- every community has them. Penny savers, thrifty nickels, and other local gems can be a great way to reach an untapped market. Best of all, these ads are super cheap. Imagine finding a motivated seller and only spending $20 dollars for a newspaper ad!
• Signage- strategically placed signs on corners can help find motivated sellers where they work and play. You can also place flyers in local supermarkets or anywhere else that people gather together.
• For Sale by Owner Ads- many motivated sellers try to sell their own properties without the help of a real estate agent, in hopes of making a little bit of money off the deal. Consider approaching these individuals with a deal.
• Work the MLS. Junk property, pre-foreclosures, foreclosures, HUD & VA homes can all be bargains. Pay special attention to expired listings and the DOM (Days on Market). Generally, the longer the property has been listed, the more motivated the seller is.
• Talk to landlords. Find motivated sellers by contacting landlords with properties for rent or those that are evicting a tenant. You may be able to strike up a deal.
• Tax & Estate Sales- In the attempt to avoid high property and estate taxes, many sellers will want to get rid of their properties quick. Which can mean a great bargain for you. Divorces are another reason for motivated sellers, as many tend to be emotional and make deals that they normally wouldn’t consider.
• Problem properties. Many motivated sellers are motivated because they have a problem property on their hands. This could include homes with building code violations, health code violations (like mold), condemned properties, or fire damage. While the property may include a little bit of TLC to make them profitable, you can often get really good deals.
• Out of area owners. If the owner of the home has had to move to another city for job or personal reasons, they may be motivated to move their property. Again the DOM will give you a good indication of how motivated they are.
Getting in touch with motivated sellers
Once you know what to look for, you can take the steps to connecting with the motivated sellers on the market. Networking with professionals in your area (real estate agents, lawyers, etc) is one good way to finding motivated sellers. You may be the first one to know about estate sales, divorce properties, etc. Service people are another good resource. Your letter carrier, lawn guy, newspaper delivery person may know more about what is going on in the neighborhood than anybody else. Let them know that you are looking for motivated sellers, you may be pleasantly surprised!
Last but no least- ADVERTISE! Street signs, magnetic car signs, business cards, fliers, and door hangers are just a few of the ways that you can get the word out. Let others know that you are looking to buy property, and work with your real estate agent to find the motivated sellers and make the most of the deals that you find.
To claim your FREE CD filled with 7-Golden Secrets to finding motivated sellers please visit http://www.howtofindmotivatedsellers.com/ and get 2 months FREE charter membership to http://www.investorfortune.com/
Below are some tips and tricks that have proven successful in finding motivated sellers in your market.
• Major newspapers- print ads can be pricey but a classified ad can cost very little and still be very effective. Kooky headlines like “I buy ugly houses” has proven very effective for some major players. Spend some time browsing through your local paper to see what is already being used. Then take those ideas, tweak them, and then use them yourself.
• Thrifty newspapers- every community has them. Penny savers, thrifty nickels, and other local gems can be a great way to reach an untapped market. Best of all, these ads are super cheap. Imagine finding a motivated seller and only spending $20 dollars for a newspaper ad!
• Signage- strategically placed signs on corners can help find motivated sellers where they work and play. You can also place flyers in local supermarkets or anywhere else that people gather together.
• For Sale by Owner Ads- many motivated sellers try to sell their own properties without the help of a real estate agent, in hopes of making a little bit of money off the deal. Consider approaching these individuals with a deal.
• Work the MLS. Junk property, pre-foreclosures, foreclosures, HUD & VA homes can all be bargains. Pay special attention to expired listings and the DOM (Days on Market). Generally, the longer the property has been listed, the more motivated the seller is.
• Talk to landlords. Find motivated sellers by contacting landlords with properties for rent or those that are evicting a tenant. You may be able to strike up a deal.
• Tax & Estate Sales- In the attempt to avoid high property and estate taxes, many sellers will want to get rid of their properties quick. Which can mean a great bargain for you. Divorces are another reason for motivated sellers, as many tend to be emotional and make deals that they normally wouldn’t consider.
• Problem properties. Many motivated sellers are motivated because they have a problem property on their hands. This could include homes with building code violations, health code violations (like mold), condemned properties, or fire damage. While the property may include a little bit of TLC to make them profitable, you can often get really good deals.
• Out of area owners. If the owner of the home has had to move to another city for job or personal reasons, they may be motivated to move their property. Again the DOM will give you a good indication of how motivated they are.
Getting in touch with motivated sellers
Once you know what to look for, you can take the steps to connecting with the motivated sellers on the market. Networking with professionals in your area (real estate agents, lawyers, etc) is one good way to finding motivated sellers. You may be the first one to know about estate sales, divorce properties, etc. Service people are another good resource. Your letter carrier, lawn guy, newspaper delivery person may know more about what is going on in the neighborhood than anybody else. Let them know that you are looking for motivated sellers, you may be pleasantly surprised!
Last but no least- ADVERTISE! Street signs, magnetic car signs, business cards, fliers, and door hangers are just a few of the ways that you can get the word out. Let others know that you are looking to buy property, and work with your real estate agent to find the motivated sellers and make the most of the deals that you find.
To claim your FREE CD filled with 7-Golden Secrets to finding motivated sellers please visit http://www.howtofindmotivatedsellers.com/ and get 2 months FREE charter membership to http://www.investorfortune.com/
Thursday, August 23, 2007
How To Find Motivated Sellers? 5 Proven Methods
Let’s face it; you want to buy a house for the lowest amount possible, while the seller wants to sell their house for the highest amount possible. Pretty simple right? That is of course, unless you find a motivated seller. Finding a motivated seller changes the dynamic of the real estate transaction. Suddenly, you have a seller that is willing to do just about anything to get a piece of property off their hands, and all you have to do is be there for the taking. Below you will tips and tricks on how to find a motivated seller, what to do once you have found one, and how to make the most out of the situation.
Who is a motivated seller?
Before we discuss how to find a motivated seller, we need to figure out who a motivated seller is?. Basically a motivated seller is considered anyone that is anxious to sell their property. They will often sell it for less than market value, just to get rid of it quick. Here are some of the most common types of motivated sellers on the market today
1.Divorce- Divorce and family problems are the #1 reason for motivated sellers. When emotions and lawyers get involved, people are likely to do crazy things. Like sell their house for way below market value! In nasty divorces, you may find someone willing to sell their house for much less, just so that their spouse gets less money in the divorce. While the premises behind these motivated sellers can be nasty- the savings are very real.
2.Moving to a new home- the majority of sellers are buying another home to replace the one that they are selling. They will either hold off on closing until they sell their current home, or they will move into their new home and carry two mortgages until their first home sells. This situation can lead to a motivated seller really fast!
3.Death in the family- Emotions play a big role in finding motivated sellers, and death is just another reason people are motivated to sell. Sometimes the spouse doesn’t want to stay in a house because it has painful memories, or maybe they can no longer afford the monthly mortgage payment. If the house is part of an estate, the seller may be motivated to get the property off their hands in lieu of high property or estate taxes.
4.Job Matters- A new job can be exciting, but if it means moving to a different city the seller can become stressed out quickly. The working spouse may move to the new city, while leaving their spouse behind to hold down the fort until their home sells. When weeks turn into months- the sellers become more motivated to get the property off their hands and get their family back together.
5.Foreclosures- foreclosures can be a real find! There are basically two ways that you can find such properties. First, you may find motivated sellers that want to get the property off their hands before the foreclosure is complete. That way they don’t have to worry about the blemish on their credit history. The second chance for a motivated seller is after the house has already been taken over by the bank. They obviously want to get it off their bottom line.
Everyone is motivated- to a point
The thing to remember is that almost every real estate transaction involves a motivated seller- to a point. When you are viewing houses, the ones that are vacant are usually a good indication of a motivated sale. Every month that the house remains on the market, is lost money for the seller. So any offer, even if it’s below market value is likely to be seriously considered.
Finding the Motivated Seller
There are dozens of ways to find a motivated seller. Once you know what to look for, the process becomes a whole lot simpler. Make sure to speak with your real estate agent, as they are your best bet when it comes to finding a motivated seller. They know the ins and outs of the market, and will be able to help you find the best deal for your particular wants and needs. Happy hunting!
To claim your FREE CD filled with 7-Golden Secrets to finding motivated sellers please visit http://www.howtofindmotivatedsellers.com/ and get 2 months FREE charter membership to http://www.investorfortune.com/
Who is a motivated seller?
Before we discuss how to find a motivated seller, we need to figure out who a motivated seller is?. Basically a motivated seller is considered anyone that is anxious to sell their property. They will often sell it for less than market value, just to get rid of it quick. Here are some of the most common types of motivated sellers on the market today
1.Divorce- Divorce and family problems are the #1 reason for motivated sellers. When emotions and lawyers get involved, people are likely to do crazy things. Like sell their house for way below market value! In nasty divorces, you may find someone willing to sell their house for much less, just so that their spouse gets less money in the divorce. While the premises behind these motivated sellers can be nasty- the savings are very real.
2.Moving to a new home- the majority of sellers are buying another home to replace the one that they are selling. They will either hold off on closing until they sell their current home, or they will move into their new home and carry two mortgages until their first home sells. This situation can lead to a motivated seller really fast!
3.Death in the family- Emotions play a big role in finding motivated sellers, and death is just another reason people are motivated to sell. Sometimes the spouse doesn’t want to stay in a house because it has painful memories, or maybe they can no longer afford the monthly mortgage payment. If the house is part of an estate, the seller may be motivated to get the property off their hands in lieu of high property or estate taxes.
4.Job Matters- A new job can be exciting, but if it means moving to a different city the seller can become stressed out quickly. The working spouse may move to the new city, while leaving their spouse behind to hold down the fort until their home sells. When weeks turn into months- the sellers become more motivated to get the property off their hands and get their family back together.
5.Foreclosures- foreclosures can be a real find! There are basically two ways that you can find such properties. First, you may find motivated sellers that want to get the property off their hands before the foreclosure is complete. That way they don’t have to worry about the blemish on their credit history. The second chance for a motivated seller is after the house has already been taken over by the bank. They obviously want to get it off their bottom line.
Everyone is motivated- to a point
The thing to remember is that almost every real estate transaction involves a motivated seller- to a point. When you are viewing houses, the ones that are vacant are usually a good indication of a motivated sale. Every month that the house remains on the market, is lost money for the seller. So any offer, even if it’s below market value is likely to be seriously considered.
Finding the Motivated Seller
There are dozens of ways to find a motivated seller. Once you know what to look for, the process becomes a whole lot simpler. Make sure to speak with your real estate agent, as they are your best bet when it comes to finding a motivated seller. They know the ins and outs of the market, and will be able to help you find the best deal for your particular wants and needs. Happy hunting!
To claim your FREE CD filled with 7-Golden Secrets to finding motivated sellers please visit http://www.howtofindmotivatedsellers.com/ and get 2 months FREE charter membership to http://www.investorfortune.com/
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